The Google Effect--the effect of 1,000 newly minted milllionaires created by the Google IPO-- is often bandied around in casual conversations and the media. However, I never saw a really thoughtful analysis of its potential impact on local real estate pricing. Just came across one. Good stuff in the report linked below. Looks like all Google's disrupting more than just the technology markets.


The google effect is very much in effect in some local silicon valley areas like south Palo Alto. We looked at a lot of houses and found many Google buyers shopping. I believe it clearly helped drive up some of the prices.
Often we would go to a an open house, and find many cars with Google license plate frames, and then in the house find people wearing Google shirts.
Posted by: j tooley | September 24, 2005 at 07:49 AM